Check out what ETAG has in store for you in the coming months. Whether you are looking for training sessions, networking opportunities with other tourism businesses or want to look into what’s happening in the tourism sector that can affect you, ETAG has it covered.

ETAG has planned a series of events with you, the tourism business in mind. We have developed events that will provide you with a unique platform to network, learn and grow. ETAG events run from September to June.

And remember, if you want to know more about any of our events before you book, the ETAG Team is on hand if you want to check anything before you book.

To find out about other B2B events and the dates of upcoming festivals and events in the city, check out our Events & Festivals calendar.

ETAG 2020 Conference

Thursday 30 January 2020, 12:00 pm - 6:30 pm
Assembly Rooms

Join us for the Edinburgh tourism industry event of the year! Edinburgh’s tourism sector has thrived over the last 10 years and has been one of the real success stories for the city’s economy. But as we move into a new decade, what does the future hold? While tourism continues to be one of the […]

Google Analytics – What is your Data Telling you?

Thursday 13 February 2020, 9:30 am - 12:30 pm
Apex Grassmarket Hotel

Google Analytics is FREE data you can access to find out how you’re performing online – are you making the most of it? This session is ideal for those who already have Google Analytics running on their websites, but who want to make it easier to use. First time users are also welcome! Within the […]

What is Social Listening?

Tuesday 25 February 2020, 8:30 am - 10:00 am
Apex Grassmarket Hotel

Do you know what your customers really think about you? The continual growth of social media platforms and functionality is generating masses data – and the emergence of related technologies. An excellent example is the process of social listening. Social listening is the process of data gathering and analysis across multiple social platforms, allowing your […]

Online Reputation Management

Tuesday 3 March 2020, 9:30 am - 12:30 pm
Apex Grassmarket Hotel

Does your business have a healthy reputation on and off-line? Does your reputation drive business? During our workshop, we will learn and discuss: •The importance of having a positive online reputation and how this can positively support your marketing efforts •How to listen to what people are saying about your brand •Receive tips on how […]

Improving Customer Experience & Business Performance with Sensor Technology

Tuesday 31 March 2020, 8:30 am - 11:00 am
Apex Grassmarket Hotel

Did you know: sensors and the Internet of Things (IoT) provide great opportunities to enhance customer experiences AND business performance. Join our extended and exciting Technology Tuesday event to learn how innovative and connected technology can support new customer interactions and experiences, taking your customer service to the next level. Product Design agency, Filament, will […]