One of the strongest messages coming through from ETAG’s China Ready programme is the importance of technology. The use of social media, engaging key opinion leaders and deploying the prominent digital platforms for everything from tourist guides to payment are all critical not only to attract Chinese visitors but also to ensure their experience in […]
Digital for business
ETAG runs a series of technology and digital events which will help you to determine what technology solution suits your business. To find out more and book your place have a look at ETAG events.
You can keep up to date with digital developments for the tourism industry with TNooz.
Find out how to engage with the VisitScotland #ScotSpirit campaign to give your business some visibility on the world wide stage. Check out VisitScotland.org and their eBook to find out more about how you can engage and be involved.
Digital Articles & Resources
A new website for Digital Tourism Scotland has been launched recently and has some really useful resources for all businesses looking to use digital marketing and technology to grow their business. Digital Tourism Scotland (DTS) is a £1.2 million industry initiative which see’s seven partners working together to provide tourism businesses with tailored digital support. […]
We had a great day at the ETAG Digital Solutions for Tourism Conference on the 26th October at the National Museum of Scotland. We had lots of insights around data and how we as a tourism industry can make the most out of our data. This included some great presentations from the shortlisted teams from […]
We are very excited to announce the next stage of the Edinburgh Tourism Innovation Challenge (ETIC). We had a fantastic start a few weeks ago with our challenge weekend which brought together 120 attendees from different backgrounds to brainstorm and work with data from loads of providers around the city. At the ETAG Digital Solutions […]
The The Edinburgh Tourism Innovation Challenge (ETIC) kicked off with an amazing challenge weekend which brought together over 120 attendees. The event was the first of three stages in the Edinburgh Tourism Innovation Challenge, whose aim is to connect Edinburgh’s tourism and tech sectors. The challenge weekend, run by innovation centre The Data Lab and […]
Up to £30,000 for creative industries, food & drink and tourism projects Groups of businesses in three industry sectors are being invited to team up with academic experts for research and development projects which have the potential to transform their industries. Interface is seeking proposals from companies in the creative industries, food & drink, and […]
We are really excited that the Our Edinburgh module now features East Lothian content. There is a whole new segment that has been added to the training module to cover East Lothian and it’s many attractions. This great added extra that has been contributed by Visit East Lothian working closely with Flow who host the […]
We are all loving the busy summer and festival season which is making Edinburgh buzz! Back at ETAG headquarters we have been planning our upcoming events following the festival season – so take a look at what we have coming up! 26-Sep ETAG Technology Tuesday: Monetising Keywords – Google Search Console 02-Oct ETAG Digital Workshop: […]