Digital Marketing for Tourism: The Essential Guide

Edinburgh Training and Conference Venue, 31 January 2018, 9:30 am - 12:30 pm

Are you investing in digital marketing but lack basic marketing skills? Learn the basic principles of hugely useful discipline and get a results-focused grounding in all its essential skills; from identifying the right channel, to evaluating campaign performance. This workshop was developed to help your tourism businesses to confirm the online demand for your products […]

ETAG Technology Tuesday: The Power of Personal Branding

Edinburgh Training and Conference Venue, 16 January 2018, 8:30 am - 10:30 am

Digital Media has in many respects made it easier for us to build our personal brand, however, it’s also raised the bar in terms of authenticity and credibility. We welcome you to join us with Mariela Albornoz (Social Media Consultant at Start a Fire) to discuss your personal brand, what makes us authentic and how […]

Big 5 Questions and How to Find the Answers

Posted on 16 November 2017

Here are 5 big questions that will help you improve your business – but sometimes it can be quite difficult and confusing to find the right support for you – read on to find out about a simple tool to point you in the direction of the most relevant support for your business. Do you want […]

Digital Tourism Scotland – New Website and Resources

Posted on 16 November 2017

A new website for Digital Tourism Scotland has been launched recently and has some really useful resources for all businesses looking to use digital marketing and technology to grow their business. Digital Tourism Scotland (DTS) is a £1.2 million industry initiative which see’s seven partners working together to provide tourism businesses with tailored digital support. […]

ETAG Digital Solutions for Tourism Conference – Presentations

Posted on 27 October 2017

We had a great day at the ETAG Digital Solutions for Tourism Conference on the 26th October at the National Museum of Scotland. We had lots of insights around data and how we as a tourism industry can make the most out of our data. This included some great presentations from the shortlisted teams from […]

Edinburgh Tourism Innovation Challenge – Funding Annoucement

Posted on 27 October 2017

We are very excited to announce the next stage of the Edinburgh Tourism Innovation Challenge (ETIC). We had a fantastic start a few weeks ago with our challenge weekend which brought together 120 attendees from different backgrounds to brainstorm and work with data from loads of providers around the city. At the ETAG Digital Solutions […]

Edinburgh Tourism Innovation Challenge – Tech and Tourism Collaborating

Posted on 11 October 2017

The The Edinburgh Tourism Innovation Challenge (ETIC) kicked off with an amazing challenge weekend which brought together over 120 attendees. The event was the first of three stages in the Edinburgh Tourism Innovation Challenge, whose aim is to connect Edinburgh’s tourism and tech sectors. The challenge weekend, run by innovation centre The Data Lab and […]

Interface Multiparty Competition – Tourism

Posted on 27 September 2017

Up to £30,000 for creative industries, food & drink and tourism projects Groups of businesses in three industry sectors are being invited to team up with academic experts for research and development projects which have the potential to transform their industries. Interface is seeking proposals from companies in the creative industries, food & drink, and […]

Our Edinburgh now features East Lothian!

Posted on 22 September 2017

We are really excited that the Our Edinburgh module now features East Lothian content. There is a whole new segment that has been added to the training module to cover East Lothian and it’s many attractions. This great added extra that has been contributed by Visit East Lothian working closely with Flow who host the […]

Edinburgh Tourism Innovation Challenge

Code Base, 5 October 2017, 5:00 pm - 8 October 2017, 5:00 pm

ETAG have been working closely with The Data Lab and Scottish Enterprise on the Edinburgh Tourism Innovation Challenge. The challenge is focused all around tourism data and how to best use it in a collaborative way to help the whole industry in Edinburgh. The challenge will start with a 3-day event from 05 to 08 October 2017, […]