ETAG Digital Solutions for Tourism Conference 2018

National Museum of Scotland, 25 October 2018, 8:30 am - 2:30 pm

#TechTourism2018 Now in its 8th year, the Digital Solutions for Tourism Conference is a key event in Edinburgh’s tourism calendar. The day offers the chance for technology and tourism businesses to come together, identify new  business opportunities and spark innovation around the use of digital to meet the changing expectations of Scotland’s tourists. We’re excited to once again have a […]

ETAG Technology Tuesday: China Digital

Leonardo Royal Hotel, 25 September 2018, 8:30 am - 10:30 am

Chinese visitors are some of the most tech-savvy in the world – join us to discover how Chinese travellers are using their smart phones to research, plan, travel and pay. Alice He, ETAG China Ready Social Media Manager, will introduce you to the key apps being used by Chinese visitors. AGENDA 8.30 Registration, breakfast and networking […]

Creating Inspiring Written Content for Tourism – Be Seen, Be Shared, Be Found

See Eventbrite for venue details, 13 November 2018, 9:30 am - 12:30 pm

Blogs and social media posts are a great tool for tourism businesses to tell stories and inspire people. Statistics show that small businesses with blogs generate 126% more leads. What is “inspiring content” and how does this impact on online conversions? Learn how to determine and create the content you should be producing for social […]

ETAG Tech Tuesday: How to be more visible online – Beyond Facebook and pretty websites!

See Eventbrite for venue details, 6 November 2018, 8:30 am - 10:30 am

As a small family run business or a one-person-band, it can be easy to feel lost in the giant ocean that is the internet. How is it possible that someone half-way across the world can stumble across your wee business? In this awareness session we will show you the many different ways and techniques you can […]

The Data Driven Tourism Business for the Future – Workshop

See Eventbrite for venue details, 30 October 2018, 9:30 am - 12:30 pm

The data driven business of the future will be more informed than its competitors, it will make smarter decisions for better results. This workshop will help you glean insight from data. Learn how to translate these insights into actionable decisions informed by facts, not gut feel. This 3 hour session covers the data gathering and […]

ETAG Tech Tuesday: The Future of Digital Tourism

See Eventbrite for venue details, 9 October 2018, 8:30 am - 10:30 am

Technology is progressing at an exponential rate and is it essential to keep up to date with the latest trends. It is not easy to know which technology developments will have the most impact on your business and this awareness seminar will give you the information you need to adjust your approach and keep up […]

The Digital Future of your Hotel roadshow – Edinburgh

The Glasshouse, 5 September 2018, 9:00 am - 12:30 pm

Would you like to increase your direct bookings and learn more about how to develop a successful digital strategy? Join us as The Digital Future of your Hotel will visit Edinburgh next September 5. Come to learn with us in a debate about the new digital trends, how to work the digital future of your […]

Stay Safe Online in 2018 with Which? – Google Digital Garage

9 August 2018

Learn cyber-safety basics and discover some simple steps you can take to stay safe online. How long is it? 1 hour. Who is it for? Computer, smartphone or tablet users who are keen to learn how to keep themselves and their personal data safe when using the internet. Suitable for people across a range of […]

Build a Digital Marketing Plan – Google Digital Garage

10 August 2018

Gain an introduction to the main digital marketing channels and how to use them to build a strategy. How long is it? 1 hour. Who is it for? Small businesses or aspiring digital marketers. What will I learn? – Learn about the main digital marketing channels and how they are used to help businesses – […]

Build a Simple Website for your Business – Google Digital Garage

13 August 2018

Learn how to build a basic landing page, add details about your products or services and register your website. How long is it? Up to 1 hour 30 minutes. Who is it for? Sole traders or SMBs who don’t currently have a website for their business and would like to learn the basics of how […]