Edinburgh Tourism Action Group
Smartphone owenership is fast over taking desktop. According to Search Engine Watch ‘Smartphones and tablets made up 34 percent of organic search trafic to websites in the 2nd quarter of 2014’ Come to our Technology Tuesday and learn from David Goldie, SEO and Digital Marketing Specialist, what you can do to ensure you have a […]
This course gives you an understanding of what you need to consider before your engage in your next website build or upgrade. Explore and answer questions such as: Who is the web-site for? What are you business goals for the web-site? Does the platform it is built on matter? Can you balance best practice navigation […]
Thank you to those of you who attended our ETAG #Blogmanay Workshop, featuring the team behind the award winning Edinburgh’s Hogmanay #Blogmanay and special guest bloggers Sebastian Canaves and Olly Lang! The event was a huge success and if you are following us on twitter you will see all of the great chat going back […]
This is your opportunity to get 1:1 support on a specific digital issue. Book your 45-minute session with a Digital Marketing Specialist and recieve advice and/or practical hands on support to resolve your digital marketing challenges. Support may include: – Setting up a LinkedIn Company Page – Using Hashtags on Twitter – Hosting a Hangout […]
Building on Success #ETAG2015 CONFERENCE PROGRAMME 8.30 Registration and Networking Breakfast 9.15 Introduction – Nick Finnigan, Executive Manager, Edinburgh Castle 9.25 ETAG – Welcome – Robin Worsnop, Chair of ETAG 9.35 Towards 2020 – Marc Crothall, Chief Executive, Scottish Tourism Alliance 10.00 Edinburgh Airport – Gordon Dewar, Chief Executive, Edinburgh Airport 10.30 Break – Refreshments and Networking 11.15 Ten Minute Talks […]
Join the fantastically success #Blogmanay campaign! It reached over 4.6million people last year! Get inspiration from social media experts Sebastian Canaves and Olly Lang two of the travel bloggers behind the award winning Edinburgh’s Hogmanay ‘#Blogmanay’ campaign who have more than 300,000 between them! They will share with you how to create blog articles and photos on Instagram for business success! Why […]
Edinburgh Tourism Action Group have been running Technology Workshops for almost 3 years now. We are keen to respond to your needs and ensure that we keep you up to date with the latest technology trends…but sometimes we ask ourselves… Are we doing the right thing? Well thanks to Kirsty Hepburn at Heritage Portfolio, we think we might just […]
How to Create an Effective and Successful Blog for your Event The School of Marketing, Tourism and Languages, Edinburgh Napier University are running a workshop on the use and effectiveness of blogs in the Scottish Festival and Events Industry. The increased use of blogs has not only affected communication channels but also the way that […]
During this session we will introduce you to the wide range of free Google products that will support you in running your business from advertising, email, market research through to analytics.
Read the new Tourism Intelligence Scotland information on how visitors use local searches on mobiles and how you can capitalise on this trend.
