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Make it Edinburgh: Where Ideas Become Legend

Project Legends is Visit Scotland’s first social media campaign especially for business tourism. As part of Make It Edinburgh, we are encouraging the whole city to log on and tell the world why Edinburgh is where ideas become legend. During the month of August, the focus will be on LIFE SCIENCES. So why not take […]

New Business Opportunity Guide Launched – Business Events!

On the 22nd November we launched the new ETAG Business Opportunity Guide for Business Events! We had a breakfast briefing event at the Edinburgh International Conference Centre (EICC) where we highlighted the Business Events market, the key industry players and how businesses can get involved. We also showcased the new Edinburgh Business Events Campaign – Make […]

Legends has launched – find out how you can get involved

VisitScotland have launched their new business events marketing campaign. It is focused on key sectors in Scotland and the legendary people who make these sector pioneering and innovative. The campaign is designed so that it is easy for everyone to use and adopt for their business. There is an online toolkit with clear guidance around […]

‘Make it Edinburgh’ – The New Business Events Campaign for Edinburgh!

The new campaign focused on Business Events for Edinburgh was launched on the 20th October 2017 at the National Museum of Scotland. The campaign celebrates the city’s unique position as a centre of excellence, innovation and heritage and for the very first time, Edinburgh’s diverse business tourism offering will be presented under a single, cohesive […]

ETAG Business Events Briefing and Launch of New Opportunity Guide

22 November 2017, 8:30 am - 10:30 am

Come along to find out more about Business Tourism and Events and how you could be making more out of your business tourism offer! The value of business tourism to Edinburgh city region is estimated  to be in excess of £300m per annum. But not only that, Edinburgh is the most popular UK city after London for […]

Article: Why you should attend our Social Media Content Slam #Edcal

Posted on 27 April 2015 by Lesley Wood

In February we ran a successful marketing event where we collaboratively planned future on and off-line marketing content. So why should you come to our event in June? Collectively we have a wider reach and as such a louder voice! The February attendees have a collective reach on Twitter of over 500,000 followers. Visitors to […]

Webinar: Managing your Online Reputation

11 February 2015, 3:00 pm - 4:00 pm

This is part of a series of webinars run my the European Commission that aim to provide support, insight and guidance on digital issues to small and medium-sized enterprises (SMEs) in the tourism industry, as well as practical advice on the day-to-day running of a business.To engage with the speakers, experts and industry leaders on the […]

Article: Launch of New Business Tourism Industry Group for Scotland

Posted on 17 October 2014

This week sees the launch of Business Tourism for Scotland, an industry group that seeks to facilitate industry growth in Scotland through to 2020. Delivering on the business tourism strand of Scotland’s tourism strategy (Tourism Scotland 2020) the group aims to contribute to the target of £1bn growth in the overnight visitor economy. BTfS has […]

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