Photo: Ken Hanley, STGAUnderstanding the Facts and Figures for the city is really important and will help you to understand your visitors which is key to your businesses success!
There is a wealth of information available, giving you insights, top tips and ideas via:
VisitScotland’s Market Segmentation provides insights into the UK visitor market.
VisitBritain’s Market Insights this provides huge amount of information about specific markets.
Or have a look at the Edinburgh Facts and Figures 2016
Facts & Figures Articles & Resources
Resource: Edinburgh By Numbers 2021
A useful source of information about Edinburgh in general, including tourism statistics, is the City of Edinburgh Council Edinburgh By Numbers
Resource: Edinburgh Key Facts and Figures 2016
Resource: ETAG Business Opportunity Guide: City of Culture, All Year, Every Year
One of Edinburgh’s key strengths is the year round cultural offering proved by the city’s theatres, performing arts venues, museums and galleries. With over 70 cultural venues in Edinburgh, tourism and culture have a strong partnership. However many cultural tourists do not think of themselves in this way. They choose to visit a destination based […]
Resource: 2012 Visitor Responses Summary
Resource: 2013 Quarter 1 Edinburgh Tourism Summary Report
Resource: 2013 Quarter 2 Edinburgh Tourism Summary Report
Edinburgh Visitor Survey 2013- Quarter 2
Resource: 2013 Quarter 3 Edinburgh Tourism Summary Report
Edinburgh Visitor Survey – Q3
Resource: Winter Business Opportunity Guide
Resource: City of Literature Business Opportunity Guide
Edinburgh was the world’s first UNESCO City of Literature in recognition of both our rich literary heritage, and today’s vibrant contemporary literary scene. Many visitors to Edinburgh will have experienced the city before they even arrive through books, authors, tv and film adaptations. Whether you know it or not, you are, when in Edinburgh, a […]