The majority of visitors to Edinburgh are attracted to the city because of its heritage and history.
Make the most of this by ensuring that you integrate the heritage and history of Edinburgh onto your website and communications.
Key contacts and information:
ETAG’s Edinburgh – A World Heritage City Business Opportunity Guide, will give you the market facts and useful tips and tools to help you capitalise on the opportunities that the city’s World Heritage Status can bring to your business.
ETAG works closely with the Edinburgh World Heritage Trust they have a great range of downloadable resources which you can share with your visitors.
Heritage & History Articles & Resources
New digital assets and industry toolkit available now Scotland’s UNESCO Trail is the first national UNESCO Trail anywhere in the world that brings together the full range of UNESCO place-based designations from across the country. Featuring Edinburgh’s World Heritage Sites including The Old & New Towns of Edinburgh and The Forth Bridge, as well as Edinburgh UNESCO City […]
Festivals Edinburgh have produced a brilliant post to celebrate St Andrew’s Day! Not only is a great read, but it is a timely reminder that Edinburgh’s Festivals are very firmly rooted in the city’s amazing history and heritage and reflect the how the city has long lived and breathed the concept of “think global, act […]
Brand new Innovation Fund for Year of 2017 The Year of History, Heritage & Archaeology 2017 offers a unique twelve month platform for businesses, when a national spotlight will shine on Scotland’s greatest assets and icons, as well as our hidden gems. Next year will also mark the 250th anniversary of the New Town plan, which transformed the city from the […]
Next year will build on the momentum generated by the current 2016 Year of Innovation, Architecture and Design as well as previous years including Homecoming Scotland 2014 and the Year of Food and Drink in 2015. Although it may feel far away, 2017 will be here before you know it – so before it arrives there […]
Hey but they can, thanks to a another advancement in the digital revolution! Wander up and down Edinburgh’s Royal Mile and stop off at say, the old Playhouse Close, Mary Kings Close or Fleshmarket Close and hear their stories read to you! The walls literally can talk to you …well almost. The stories are brought to you via […]
Thanks to everyone who came along to the ETAG Conference 2015! Yet again the event was a complete sell out and the presentations were fantastic! We will be posting the presentations and some video coverage of the event very soon! We would also like to say a huge thank you to the sponsors who supported […]
Back by popular demand is the 2nd round of the City of Literature Innovation Fund! Have you considered how you can best exploit Edinburgh’s unique literary heritage and vibrant literary scene? Help your visitors follow in the footsteps of the likes of JK Rowling or Rebus. Tell them about the literary guides, maps, tours, literary events and […]
68% of visitors are drawn to Edinburgh by it’s history and 93% of visitors enjoy simply walking the city streets – are you making the most of the Edinburgh’s Heritage and History? World Heritage status is a quality indicator that can be used to market to visitors all around the world. However it is important to […]