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Webinar: Tourism and the Community – Building Bridges

16 November 2016 at 9:30 am - 10:15 am
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Great things can happen when local communities and tourism businesses work together. Visitors love to drink the drinks, eat the food and walk the walks we all walk. Meeting locals, drinking in the history, culture and traditions can help visitors to truly feel they have experienced the full spectrum of life within our communities. How important is a symbiotic relationship between local residents and the tourism industry in all of this?

Today’s session will focus in on the town of Dornoch and will look at how the local community and the tourism businesses there are approaching this to increase the length of time and the money spent in our area, and the value to the visitor. Building relationships and sharing local knowledge ensures that visitors can enjoy a truly authentic experience, and everyone within the local community can benefit.