HomeEventWebinar: Don’t Worry Be Appy – Engage through Playfulness
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Webinar: Don’t Worry Be Appy – Engage through Playfulness

14 December 2016 at 9:30 am - 10:15 am
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How can tourism businesses benefit from what the world of computer game and app developers have learned? Augmented reality, virtual travel experiences, unlocking rewards and benefits are just some of the techniques that keep gamers engaged and involved. When it was first released in July of this year, Pokémon Go immediately captured the attention of the world, and racked up more daily users than Facebook and Twitter. Now, it boasts over 100 million downloads across iOS and Android.

We’ll find out how you can tap into this ever growing sphere, to engage visitors in new ways, and to create a culture of playfulness and fun.