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Digital Webinar – Marketing Memorability

21 September 2021 at 10:00 am - 12:00 pm
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Join this months business briefing for an update on the Forever Edinburgh campaign and learn about marketing memorability.

During this business briefing we will share highlights from last month and discuss how marketing campaigns aid memorability and drive sales.

Using examples and a case study, this webinar will support you in:

  • Improving your return on investment from marketing activities
  • Looking beyond social media


  • Co-ordinating marketing activities across multiple mediums.

About your Host – Lesley Wood

Lesley has over 22 years experience working in digital marketing and business development delivering projects on behalf of private clients and the public sector including the The Oxford Farming Conference, Piersland House, the BBC, Scottish Enterprise and Edinburgh Tourism Action Group.


ETAG Event conditions

ETAG events are primarily aimed at tourism businesses within Edinburgh who operate on a B2C (Business to Consumer) basis. Unfortunately we can’t offer places to intermediaries, consultants or suppliers of services.

ETAG reserves the right to cancel any booking at its discretion.

ETAG maintains a 48 hour cancellation policy. For paid events, we are unable to offer refunds for bookings cancelled less than 48 hours prior to the event.

Where ?

, Edinburgh,