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ETAG Technology Tuesday: Gamification

2 December 2014 at 8:30 am - 10:30 am
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What is Gamification?

Gamification is the use of game thinking and game mechanics in non-game contexts to engage users – Wikipedia

How are other tourism business engaging with their customers through gamification?

Find out more by joining Simon Duke of Innovation Digital, a leading digital agency in Scotland with a wide range of clients including British Airways, RBS and Tunnocks.

There are number of techniques to encourage users to engage with your business content, or indeed, make content easier to access and understand. One of those techniques is Gamification – rewarding your customers in the same way that gamers achieve rewards in meeting their games. Simon takes us through some fun examples and explains the business benefits.

Arrive at 8.30 to enjoy breakfast and networking, presentation starts at 9am

8.30    Registration, breakfast and networking
9.00    Presentation and Q&A
10.00 Networking
10.30 Close

This event will be in high demand & places are limited to two attendee per company. 

ETAG events are aimed at tourism businesses within Edinburgh who operate on a B2C (Business to Consumer) or B2B (Business to Business) basis – unfortunately we can’t offer place to intermediaries, consultants or suppliers of services.

The Host

Lesley Wood has 26 years business experience with 16 years in digital marketing and social media. Lesley has delivered training over the past 10 years on behalf of Scottish Enterprise, Business Link, Scotland Food and Drink and numerous Business Gateways. Tourism clients include Piersland House Hotel, Highland Experience and Whitmuir Organics. For more information about Lesley please see, uk.linkedin.com/lesleymwood 



Where ?

Edinburgh Training and Conference Venue

16 St Mary's St, Edinburgh, EH1 1SU