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ETAG Social Media Practical: Google+ and Google Apps for Tourism

22 June 2016 at 9:30 am - 12:30 pm
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Why should your tourism business have a Google+ profile?  What benefits are other tourism businesses getting from Google+? This and useful Google Apps and Products will be discussed, in particular, their relevancy to tourism.

 This session will explain the benefits and lead you through: 

  • The practical set up of a personal profile and a business page
  • Review your Google My Business Listing
  • General usage, e.g. posting, +1, following
  • Managing circles and groups
  • Benefits of a hangout
  • How to benefit from events and ripples
  • How to benefit from Collections
  • Use Google Hangouts for Marketing and Customer Service

 

During this 3-hour session you will work with your own laptop or tablet. Guided by a Tutor in a small class size, time is provided for individual questions and online guidance. There should also be time for 1:1 assistance with any Google+ problems you are having.

 

You will leave this workshop with a new or improved Google+ Profile and Business Page with the ability to post copy, video, links and find content.

 

08:45  Registration and networking
09:00  Start Time
12.00  Finish Time

 

The Tutor: Stephen Whitelaw

Stephen Whitelaw has 27 years business experience with over 16 years in Internet technologies and digital marketing. Stephen recently led the social media launch of Toowist (of which he is also the founder and Director)and has delivered numerous presentations international aon the Future of the Web, How to Grow your Business through Pinterest and Social media in General. For more information about Stephen please see https://www.linkedin.com/in/stephenwhitelaw

 

ETAG MAINTAINS A 48 HOUR CANCELLATION POLICY. WE ARE UNABLE TO OFFER REFUNDS FOR BOOKINGS CANCELLED LESS THAN 48 HOURS PROR TO THE EVENT.

This event will be in high demand & places are limited to one attendee per company. ETAG events are aimed at tourism businesses within Edinburgh who operate on a B2C (Business to Consumer) or B2B (Business to Business) basis – unfortunately we can’t offer place to intermediaries, consultants or suppliers of services.

This event is delivered in collaboration with Digital Tourism Scotland

Where ?

Edinburgh Training and Conference Venue

16 Saint Mary's Street, Edinburgh, EH1 1SU