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ETAG Social Media Practical: Creating Compelling Content

19 November 2014 at 9:00 am - 12:00 pm
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If you are running a social media campaign, whether via YouTube, a blog, Twitter, Pinterest or Facebook you require one key element: great content!

In this session we will help you determine the sort of content you should be producing for social media platforms, and clearly define through research what “compelling content” actually is. We will help you create initial content, and explain how to use it to leverage your business’s position on social networks.

This session will require access to a video or photo capturing device, so please bring your camera, smartphone or tablet!

Join us for registration and networking from 8.45

Start time 9.00

Finish time 12.00

This event will be in high demand & places are limited to one attendee per company. 

ETAG events are aimed at tourism businesses within Edinburgh who operate on a B2C (Business to Consumer) or B2B (Business to Business) basis – unfortunately we can’t offer place to intermediaries, consultants or suppliers of services.

The Tutor

Mark Hunter has over 8 years experience working in social and digital media. He was a British podcast pioneer, and has been a professional blogger and digital content creator since 2005.Mark has delivered consultations, workshops and seminars on new, social and digital media disciplines, strategies and best-practice for clients such as Business Gateway, Scottish Enterprise, and has worked hands-on developing strategies – and providing training –  for Glasgow Airport, International Beverage, Sheraton Hotel Edinburgh, Bosch, and has worked with Toolstop, a Scottish e-Commerce giant, on its online marketing since 2009.



Where ?

Edinburgh Training and Conference Venue

16 St Mary's St, Edinburgh, EH1 1SU