ETAG Digital Workshop: Measure your Digital Awareness
- This event has passed.
Are you worried your prospects and fans are leaving Facebook for Instagram? Are you attempting to take on-line bookings but no one is biting? Come along and hear about these subjects and more at this Digital Awareness workshop.
The workshop will cover:
- The ever evolving world of the internet and social media platforms, looking at Snapchat, Facebook Periscope, Twitter, Instagram… to name but a few!
- Persuasive design techniques and the impact on online conversion rates
- The impact of increased mobile usage on user experience expectations and search engine optimization
- How import is a Digital Strategy and how can you create one – we have a tailor made methodology for Tourism!
This workshop will allow you to identify your knowledge gaps and plan your learning for the year ahead
Join us for registration and networking at 8.45am
9.00 Start Time
12.00 Finish Time
Tutor: Lesley Wood has 27 years business experience with 17 years in digital marketing and social media. Lesley has delivered training on behalf of Scottish Enterprise, Business Link, Scotland Food and Drink and numerous Business Gateways. Tourism clients include Piersland House Hotel, Highland Experience and the Scottish Maritime Museum. For more information about Lesley please see, uk.linkedin.com/lesleymwood
ETAG MAINTAINS A 48 HOUR CANCELLATION POLICY. WE ARE UNABLE TO OFFER REFUNDS FOR BOOKINGS CANCELLED LESS THAN 48 HOURS PRIOR TO THE EVENT.
This event will be in high demand & places are limited to one attendee per company. ETAG events are aimed at tourism businesses within Edinburgh who operate on a B2C (Business to Consumer) or B2B (Business to Business) basis – unfortunately we can’t offer place to intermediaries, consultants or suppliers of services.