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Beginners Google Analytics for Tourism

8 March 2018 at 9:30 am - 12:30 pm
  • This event has passed.

Digital Tourism Scotland and ETAG

If you are new to Google Analytics and you want to learn more – this is an excellent practical workshop to suit your learning requriement.

In this workshop you will log onto and/or create a Google Analytics account and will start to understand how analytics works including:

  • Filtering your own visits to the Site (IP Administration)
  • User Administration
  • An Overview of the key analytics available including visits, geography, most popular pages and user flow
  • Creation of a custom Google Analytics Dashboard
  • Enabling Goals and Ecommerce

What do I need to bring?

Delegates are asked to bring their own Laptop or Tablet. Don’t forget to bring a power pack.

Cancellation Policy

We maintain a 48 hour cancellation policy. We are unable to offer refunds for bookings cancelled less than 48 hours prior to the event.

DTS events are aimed at tourism businesses only who operate on a B2C (Business to Consumer) or B2B (Business to Business) basis. Unfortunately, we can’t offer places to intermediaries, consultants or suppliers of services. 

 

Digital Tourism Scotland Partners

Where ?

Edinburgh Training and Conference Venue

16 Saint Mary's Street, Edinburgh, EH1 1SU