Edinburgh 2020 : Mid Term Review

October 2016

Edinburgh 2020 - Mid Term ReviewEdinburgh’s 2020 Strategy aims to maximise and guide growth across the city’s visitor economy. 2016 marks the mid-point in the delivery of the Strategy and is therefore an appropriate time to review progress towards the Strategy’s targets and identify where future effort needs to be focused if the city is to fulfil its full tourism potential.

The Strategy Review assesses both performance to date across the tourism market and sets out a distilled list of the agreed strategic priorities necessary to deliver the 2020 Strategy.