ChatGPT Business Briefing – recording & speaker presentations available to download!

Posted on 25 May 2023

ChatGPT is a transformative generative AI chatbot that is making waves in various industries. It uses natural language processing to create humanlike conversational dialogue. The language model can respond to questions and compose various written content, including articles, social media posts, essays, code and emails. The online Business Briefing that we held on Wednesday 10 […]

Make the most of your Google Business Profile on VisitScotland’s webinar series with Google 

Posted on 17 February 2023

Are you a Scottish tourism business looking to make the most of your Google Business Profile?   VisitScotland is hosting a mini-series of three webinars, in conjunction with Google, on the following topics: > ‘Get your business visible on Google with VisitScotland’ (Tuesday 14 February, 11:00 – 12:00)Event now passed – registration closed. > ‘Google and […]

New Tool launched to measure the societal impact of business events in Edinburgh

Posted on 18 October 2022

A group of Edinburgh-based event professionals have today (Tuesday 18 October) launched a new tool to measure the societal impact that conferences and business events have in the city.  The Business Events Shaping Tomorrow (BEST) tool has been developed to evaluate the positive outcomes from the hundreds of business events hosted in Edinburgh each year.  […]

SWAY Report – ‘Social Media at VisitScotland’

Posted on 12 June 2022

VisitScotland have recently produced a Microsoft Sway Report ‘Social Media at VisitScotland’. The report looks at what works well on their social channels, highlights TikTok as a growing channel, gives information on how businesses can get involved, and outlines a few tips for businesses to keep in mind for 2022. View report ‘Social Media at […]

Article: #DigitalBoost Webinars from Business Gateway (March)

Posted on 4 March 2022 by Jac Miller

Throughout March, Business Gateway are offering a range of Digital Boost webinars to improve your online performance. Webinars include: Facebook for business – 7th March Paid for advertising – 7th March Getting to grips with Instagram Reels– 8th March Website analytics to improve your business and sales – 9th March Photography for online business – […]

Scottish Traveltech Directory

Posted on 14 December 2020

A new digital directory of over 100 traveltech businesses and 30 industry case studies is now available online. Developed by the Traveltech for Scotland cluster, it showcases how various technologies such as online ticketing, smartphone apps and social distancing solutions can help tourism businesses in Scotland adapt and diversify in a post-Covid19 world. Traveltech for […]

Technology Solutions for Visitor Attractions

Posted on 23 June 2020

As part of a project initiated by DLP (Destination Leaders Programme), a small group of experienced tourism professionals have spent the last month looking at how different technologies can help visitor attractions and experiences in Scotland adapt and diversify in a post-COVID-19 world. The result of this research is an interactive toolkit, designed to give attractions […]

How digital technology can help you safely re-open

Posted on 11 June 2020

Both ASVA and VisitScotland recently hosted a webinars looking at how tech can help tourism businesses to re-open safely. We thought it would be helpful to pass on a summary of the key points to help you think about re-opening safely. Some key things to consider are: Implement timed booking slots to control numbers – […]