There is a lot of research now being made available that provides insights into what the tourism sector might look like in the months and years to come. Below we’ve provided links to some of the latest information that you might find useful.
The Association of Leading Visitor Attractions (ALVA) have published the second wave of results from their ongoing survey of UK attraction-visiting adults undertaken from 13 – 18 May.
The first wave of results from their survey of UK attraction-visiting adults ran during April.
56 Degree Insight Ltd has published the first wave of findings from it’s new monthly tracker research into Scottish tourism intentions during COVID19
UK national insights are available via the BRC/BVA sentiments report on Travel & Mobility, Leisure & Hospitality is updated weekly
Indigo have published the first wave of the After the Interval National Audience Survey This is a national online survey designed to capture audience views on returning to arts events, booking tickets now and in future, and missing out on live events during lockdown.
Don’t forget to check in regularly with VisitScotland for updates & insights, plus the latest news. Also VS, working with the national tourist boards within Great Britain, have commissioned some tracking research to measure UK residents’ holiday intentions now that coronavirus (COVID-19) restrictions are starting to be lifted.
The tracking will be in place from the end of May until the middle of August 2020 with high level reports appearing on a weekly basis to track any movements in consumer behaviour.
If you have any research or market intelligence that you feel would be useful for other colleagues in the tourism sector, please let us know via theteam@etag.org.uk