News: ETAG Digital Solutions for Tourism 2018 – PresentationsPosted on 26 October 2018
The 8th Digital Solutions for Tourism Conference was held on 25th October 2018 at the National Museum of Scotland.
The presentations reflected the great variety of work going on in Edinburgh and Scotland today, and offered a look to the future of tourism, as well as international best practice.
If you missed out, the slides are available here and videos are available on ETAG’s Youtube channel.
Digital Solutions for Tourism offers the chance for technology and tourism businesses to come together, identify new business opportunities and spark innovation around the use of digital to meet the changing expectations of Scotland’s tourists.
The Impact of the Digital Economy – Graham Urquhart, Expedia
Social media, influencers and brands: Working together to deliver both quality content and targeted ROI – Daniel James Clarke, Dan Flying Solo
Shine the Light – Digital Sector
Case Study – ‘VR on Rails: Using ‘Immersivity’ to Visualise the new Caledonian Sleeper.’ – Fergus Bruce, Soluis
Protecting your Business Online – Curious Frank
Digital Development Loan – Liz McCutcheon, Lanarkshire Enterprise Services Ltd
How Artificial Intelligence is Changing The Five Stages Of Travel – Peter Syme, 1000 Mile Journeys
Shine a Light – Tourism Sector
- Fishers – Scott Inglis
- Musselburgh Racecourse – Sarah Montgomery
- Edinburgh Festival Fringe – Olly Davies
Data Experiments for Edinburgh’s Tourism Industry – Josh Ryan-Saha, University of Edinburgh
MyHelsinki – Helping People Experience the Best of Helsinki – Tia Hallanoro, Helsinki Marketing