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Uncover Edinburgh offers you a FREE industry content hub packed full of free-to-use digital assets for you to use.

Download GIFs and videos for Facebook and Twitter, and post with #UncoverEdinburgh to help drive more youth travellers to our amazing city.

In Scotland’s 2018 Year of young People (YOYP) #UncoverEdinburgh is a digital campaign to promote Edinburgh as a top youth tourism destination. Youth travel is the fastest growing segment of global tourism and Edinburgh is second only to London for young visitors to the UK. Almost 2 million of the city’s visitors come into the millennial age bracket, and now you can get involved by inviting them to visit with you!

Youth Travel: #UncoverEdinburgh

UncoverEdinburgh is led by Youth Travel Edinburgh & supported by ETAG, Marketing Edinburgh and VisitScotland. It is a collaborative city-wide digital campaign aimed at growing visits by youth travellers from Europe, co-created with young people in conjunction with social media influencers.